Wednesday, March 31, 2010

Bloomsbury repackages Harry Potter

30.03.10 | Katie Allen in The Bookseller

Bloomsbury is to rejacket all seven of J K Rowling's Harry Potter novels with a release date scheduled for this November.

The new "Signature" livery was created by Webb and Webb Design Limited, with illustrations by linocut artist Clare Melinsky on the front cover, back cover and spine, to "appeal to the next generation of readers who did not 'grow up' with Harry Potter and who have not yet experienced the thrill of life at Hogwarts", according to the publisher.

Melinsky said: "I was delighted and excited to be asked to illustrate the covers for such massively famous books—and seven of them! It was top secret for the best part of a year."

The rejacketed titles will be available exclusively in paperback format, with a publication date of 1st November 2010.

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